Filed under: Uncategorized | Tags: FDA, fdasm, interactive, online, pharma, social media
Starting today, the FDA will be holding a 2-day hearing on how pharmaceutical companies use the web and social-media tools to market their products. Sixty-two speakers from pharmaceutical companies, media companies, agencies, and others have been asked to give their viewpoints.
Is it a little too late? Maybe. Is it a step in the right direction? Probably. Will the FDA, pharma and marketers have a better understanding on what needs to be done to regulate the internet and social media? Likely. Whatever the outcome, it’s about time.
Follow all of the action (via real-time tweets) at www.fdasm.com.
Or listen to the streaming webcast courtesy of the FDA at http://www.capitolconnection.net/capcon/fda/111209/FDAlive.htm.
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