Filed under: social networking, Uncategorized | Tags: advertising, brands, business model, internet, marketing, medical education, pharma, social networking, twitter
Plus, another 40. I know Twitter has the internet ablaze with coverage on a daily basis now, but the use of Twitter in the pharma world has been on deep-freeze until recently. And everyone (including those outside of pharma) tend to have the same question: how can you successfully use Twitter to promote a brand or business?
Well, the Silicon Alley Insider (thanks, Fuel Lines) provided readers with the 11 Business Plans for Twitter as a result of their Twitter Revenue Model Contest. And for those in the pharma world, Phil Baumann put together a great presentation called 140 Health Care Uses for Twitter.
Some of the highlights are :
- Risk Management Communication
- Nutritional Diary and Tracking
- Patient Care Reminders
- Prescription Management
- Clinical Case Education
- Physician Opinion Sharing
- Publishing of Disease Specific Tips
- Peer-to-Peer Article Distribution
- Live Conference Coverage
Check out the rest of Phil’s suggestions here.
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